Persuasive Business Proposals: Writing to Win More Customers, Clients, and Contracts.
(eBook)
Author:
Published:
Nashville : AMACOM, 2012.
Format:
eBook
Edition:
3rd ed.
ISBN:
9780814417867
Physical Desc:
1 online resource (330 pages)
Status:
ProQuest Ebook Central (Western)
Description
Companies are still producing confusing, unpersuasive business proposals--few of which result in new clients or contracts. Learn how to craft a powerful proposal that increases your sales success.
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ProQuest Ebook Central (Western)
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LC Subjects
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Language:
English
Notes
Description
Companies are still producing confusing, unpersuasive business proposals--few of which result in new clients or contracts. Learn how to craft a powerful proposal that increases your sales success.
Local note
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2022. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
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Citations
APA Citation (style guide)
Sant, T. (2012). Persuasive Business Proposals: Writing to Win More Customers, Clients, and Contracts. 3rd ed. Nashville, AMACOM.
Chicago / Turabian - Author Date Citation (style guide)Sant, Tom. 2012. Persuasive Business Proposals: Writing to Win More Customers, Clients, and Contracts. Nashville, AMACOM.
Chicago / Turabian - Humanities Citation (style guide)Sant, Tom, Persuasive Business Proposals: Writing to Win More Customers, Clients, and Contracts. Nashville, AMACOM, 2012.
MLA Citation (style guide)Sant, Tom. Persuasive Business Proposals: Writing to Win More Customers, Clients, and Contracts. 3rd ed. Nashville, AMACOM, 2012.
Note! Citation formats are based on standards as of July 2022. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.
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Grouped Work ID:
d155c071-5041-7df3-2c14-a201af8fdded
Record Information
| Last File Modification Time | Jan 04, 2024 05:25:11 PM |
|---|---|
| Last Grouped Work Modification Time | Apr 21, 2024 07:44:03 AM |
MARC Record
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| 245 | 1 | 0 | |a Persuasive Business Proposals :|b Writing to Win More Customers, Clients, and Contracts. |
| 250 | |a 3rd ed. | ||
| 264 | 1 | |a Nashville :|b AMACOM,|c 2012. | |
| 264 | 4 | |c ©2012. | |
| 300 | |a 1 online resource (330 pages) | ||
| 336 | |a text|b txt|2 rdacontent | ||
| 337 | |a computer|b c|2 rdamedia | ||
| 338 | |a online resource|b cr|2 rdacarrier | ||
| 505 | 0 | |a Cover Page -- Title Page -- Copyright Page -- Dedication -- Contents -- Preface -- Section One: Seven Deadly Sins -- 1. A Good Proposal Is Hard to Find… But It's Worth Looking -- 2. Recognizing Reality -- 3. Rushing to the Exits -- Section Two: A Primer On Persuasion -- 4. Understanding Persuasion -- 5. Winning By a NOSE: The Structure of Persuasion -- 6. Seven Magic Questions: How To Develop a Client-Centered Message -- 7. Why the Inuit Hunt Whales and Other Secrets of Customer Behavior -- 8. The Cicero Principle: How to Avoid Talking to Yourself In Print -- 9. Fluff, Guff, Geek, and Weasel: The Art of Saying What You Mean -- 10. Weaving Your Web: How to Pull It All Together Right from the Start -- Section Three: The Art of the Part: Where to Put Your Effort -- 11. Letter Proposals -- 12. The Structure and Key Elements of Formal Proposals -- 13. Writing the Business Case -- 14. Recommending and Substantiating Your Solution -- 15. Persuasive Answers to RFP Questions -- 16. Presenting Evidence and Proving Your Points -- 17. Gathering and Tailoring Reusable Content -- Section Four: How to Manage the Process Without Losing Your Sanity -- 18. Deal or No Deal?: Qualifying the Opportunity -- 19. An Overview of the Proposal Development Process -- 20. The Pursuit of Perfection: Editing Your Proposal -- 21. The Packaging Is Part of the Product -- 22. Presenting Your Proposal -- 23. Tracking Your Success -- 24. Creating a Proposal Center of Excellence -- 25. Special Challenges -- Index. | |
| 520 | |a Companies are still producing confusing, unpersuasive business proposals--few of which result in new clients or contracts. Learn how to craft a powerful proposal that increases your sales success. | ||
| 588 | |a Description based on publisher supplied metadata and other sources. | ||
| 590 | |a Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2022. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries. | ||
| 650 | 0 | |a Automatic theorem proving -- Congresses. | |
| 655 | 4 | |a Electronic books. | |
| 776 | 0 | 8 | |i Print version:|a Sant, Tom|t Persuasive Business Proposals|d Nashville : AMACOM,c2012|z 9780814417850 |
| 797 | 2 | |a ProQuest (Firm) | |
| 856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/wscc-ebooks/detail.action?docID=881958|z Click to View |
